Jo Cumming

 
Jo Cumming

Territory Manager – Northland

Phone: 027 248 6924
Email: jo.cumming@fiber-fresh.com
 

Jo Cumming holds a Diploma in Veterinary Nursing, completed in 2011. Throughout her career, she has worked in a range of veterinary clinics across Auckland, gaining experience with both small and large animals. Most recently, Jo spent 2.5 years as an equine veterinary nurse with Veterinary Associates, where she continued to expand her skills and remained dedicated to delivering exceptional patient care.

Jo joined Fiber Fresh in June 2024, seeking a new challenge that would allow her to stay connected to the animal health and wellbeing sector. She is passionate about sharing her knowledge of equine and calf nutrition and enjoys engaging with people who value high-quality feeding practices to support performance, longevity, and overall quality of life.

Outside of work, Jo loves spending time with her daughter, Ari Jean, at their countryside home in Kaukapakapa. A devoted equestrian, she is currently training her 7-year-old Donnerubin mare, Luna, with hopes of developing her into a competitive dressage prospect. Jo also enjoys walking, reformer Pilates, and recharging with family and friends.

Jo’s connection to horses runs deep—horse ownership was a major reason behind her family’s move from the UK to New Zealand 20 years ago. Over the years, she has owned several horses, all of which have been treasured family members who remained with her throughout their lives.

One of Jo’s favourite Fiber Fresh products is Fiber Protect, appreciated for its support in helping prevent gastric ulceration and its ACVM registration—something that resonates strongly with her veterinary background. Her top feeding tip is to offer Fiber Fresh before exercise to create a mat-like layer over stomach contents, helping reduce acid splash into the squamous region of the stomach where gastric ulcers commonly develop.

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